The Trade Desk vs Google Display Network There are multiple Demand Side Platforms (DSP) in the Programmatic RTB space today, and to run successful advertising you need to know which is the best partner and platform to work with. The Trade Desk is similar to GDN in that it is used to create digital ad campaigns. The Trade Desk provides access into the vendor-neutral RTB ecosystem; whereas GDN only allows campaigns to run within the Google network. Learn More
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